SoBold has extensive experience integrating APIs.
Primarily, these are with Customer Relationship Management (CRM) and Marketing Automation platforms including HubSpot, Salesforce, Active Campaign, DealCloud and more.
While API integration may seem straightforward, our strength lies in understanding your business needs, crafting a tailored integration strategy, and collaborating closely with your team.
Once we have scoped out the brief, our team will build the integration, complete thorough QA testing, and push it out on the live environment.
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CMS migration
We regularly work with clients to help them migrate their website to an up-to-date content management system (CMS). Typically we perform migrations from Umbraco, Drupal, Contentful, and Sitecore.
Multilingual websites
Manage seamless multilingual experiences without compromising performance or consistency.
Code audits
A thorough code audit is our first step when taking over the management of any website as it ensures we can effectively manage and develop on the website moving forward.
Cookie management
SoBold helps clients implement and manage a tailored Cookie Consent Management system across their websites.
Headless and Rest API
This website architecture allows larger teams to manage omnichannel content distribution, giving greater flexibility across platforms and devices.Common questions about API integrations
Which platforms do you commonly integrate with?
We frequently integrate WordPress with HubSpot, Salesforce, Active Campaign, DealCloud, and a range of other CRM and marketing automation platforms. If your business uses a platform with an API, we can likely connect it.
How long does an API integration take?
Simple integrations can be completed within 1-2 weeks. More complex projects involving bespoke data mapping, multiple endpoints, or legacy systems may take longer. We scope each integration individually based on your requirements.
Can you integrate with our existing CRM?
In most cases, yes. We start by understanding your business needs and how data currently flows between your systems, then design an integration strategy that connects your CRM with your WordPress site.
How do you ensure data accuracy during integration?
We build in data validation and thorough QA testing before pushing any integration to your live site. This includes testing data flows in a staging environment to catch any mapping issues or inconsistencies before they affect your production data.
What happens if a third-party API changes after integration?
API changes do happen. Through our support retainers, we monitor integration health and respond quickly to any breaking changes. We also build integrations with maintainability in mind, so updates can be applied cleanly.
