Roundtables for senior B2B marketing leaders
We host monthly invite-only roundtables for senior B2B marketing leaders, including heads of marketing, marketing directors, and CMOs from the six sectors we work in.
The groups are kept small, and conversations cover AI in marketing, ROI and attribution, and how budgets are split between digital and integrated spend.
After each session, we send members a monthly briefing with the key themes and what leaders in other sectors are reporting.
This enables SoBold to hear directly how marketing teams in each sector work, and we use that to lead data-driven design and performance marketing decisions.
Our communities are made up of leading marketers from businesses including CVC, Neuberger Berman, Coller EQT, KPMG, and Amazon.