Sam Buckingham - SEO Manager
AI workflows, technical SEO, data analysis & reporting
As SEO Manager at SoBold, I help our clients get found in both organic search and AI tools like ChatGPT and Claude. Day to day that covers everything from technical audits and on-page work to building the tracking that shows clients exactly what's moving the needle.
Biography
I started out as an SEO executive in 2020, after graduating from the University of Leicester with an MSc in International Marketing. Before that I did my undergraduate degree in History and American Studies, which included a year abroad at Louisiana State University. I've been in SEO ever since, and now lead it here at SoBold.
Thoughts
Search is search. The platforms have shifted considerably since 2022, with people now asking ChatGPT and Claude alongside Google, but what they're looking for hasn't changed: helpful, original, accurate content that meets their intent.
Come & join the story at SoBold.
We're big believers in the power of teamwork, knowing that goals are best achieved when we all pull in the same direction.
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