Sector: Finance
Following the successful launch of the new Coller Capital website, SoBold has maintained an ongoing partnership, providing continuous support and strategic development through a dedicated web support retainer and bespoke digital projects.
Launch websiteThe challenge
Coller Capital initially engaged SoBold as their existing website, built on Drupal 7, was nearing its end-of-life and Coller Capital wanted a more flexible and scalable CMS.
Coller Capital wanted to work closely with a supplier that was able to offer regular resource to them to be able to grow their online presence.
The agreed solution was key to also support their long-term digital roadmap which included the addition of new fund sites for their key geographies.
The results
38% year on year increase in sessions
21% year on year increase in page views
51% year on year increase in new users
28% year on year increase in engaged sessions
Working with SoBold since: 2022
Our solution
This iniital project leveraged a scalable CMS, to empower Coller Capital in launching supplementary fund sites across diverse global geographies.
SoBold has maintained an ongoing partnership, providing continuous support and development through a dedicated web support retainer and bespoke projects tailored to Coller Capital’s evolving needs, including the implementation of enhanced investor tools and interactive content modules.
These targeted developments have significantly reinforced Coller Capital’s online presence.
Success snapshot
Launch of new fund sites to target key global geographies.
A successful rollout of multiple dedicated fund sites across key regions such as Europe, Asia, and Australia/New Zealand.
Design and development of a new website (Coller Secondaries Institute) and educational hub.
The design and launch of a brand new website to serve as a central hub and educational resource for finance managers and investors, effectively promoting Coller Capital as a thought leader in the secondaries financial markets.
Design and build of a flexible template for key publications.
SoBold designed and built a flexible template that transformed how Coller Capital publishes key reports, enabling a more visually engaging experience directly on the website, moving beyond traditional PDF downloads.
Development of landing pages to support PPC campaigns.
Design and build of a series of targeted landing pages specifically optimised to support Coller Capitals PPC campaigns.
What they said
Seema Mistry
Senior Digital Marketing Manager
