Rede Partners is an independent private equity fundraising advisory firm raising €99+ billion across 59 primary fundraisings and 31 transactions.
Rede approached SoBold needing a bespoke platform developed to replace their ‘Current Fund Offering’ mailout and PDF with a constantly updated, secure online portal.
We were lucky enough to have been provided a clear and thorough brief by Rede giving us a full breakdown of the functionality the solution required.
RedeWire was developed over a period of several months, split across multiple design and development sprints.
The process was highly iterative as additional requirements came to light and user feedback started being received by real end users. SoBold’s agile workflow allowed for these changes to be accommodated seamlessly within the project.
The portal was built on top of the WordPress CMS, chosen by Rede for it’s scalability and ease of use.
The solution needed to be fully integrated with Rede’s CRM system, Dealcloud, passing back data on user interactions and page views allowing the team to follow up with interested clients.
Improve client enagagement
RedeWire has now launched to Rede’s full customer base and initial feedback has been overwhelmingly positive. The platform has seen a high number of account activations and interactions within its first full week of use. Our work with Rede does not stop there however, we’re continuing to work with the business to manage the platform and to roll out enhancements on a monthly basis.
From Rede Partners
The SoBold team have been a real pleasure to work with and have successfully made our vision a reality. Originally conceived as a game-changer within our industry, we are thrilled with the outcome of RedeWire and have had several clients highlight how intuitive and easy to use the platform is. Throughout the project, SoBold clearly understood our vision and provided thoughtful solutions to our needs. Choosing to partner with this team was one of the best decisions we’ve made, and we couldn’t be happier. We look forward to continuing to work with the team as the site evolves.
The SoBold team have been wonderful to work with from the start of our project. They have understood our needs fully and provided thoughtful solutions to our needs. As the project has evolved they have taken our changing requests in their stride and done all in their power to accommodate quickly and in line with what we ask.
The team are responsive to questions, excellent at managing us and keeping us on track, and all around great to deal with. I have recommended them to other companies within our industry and will continue to do so, and look forward to working with them on many other projects of our own.
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